Amanda Cruz

Creatives & Communications Lead, BPI Digital Banking at Bank of the Philippine Islands

Amanda Cruz's work experience starts in 2010, where they worked as a Digital Copywriter for Media Contacts Philippines. Amanda then moved on to McCann Worldgroup as a Copywriter, handling traditional, digital, and integrated advertising ideas. Later, they joined Publicis as a Senior Copywriter, where they worked on the Nescafé team and represented the agency in creative competitions. Amanda then joined CNN Philippines as the Integrated Creative Services Head, leading the network and advertising creative teams. After that, they joined BDO Unibank as the Advertising Campaigns Lead, overseeing institutional campaigns for retail customers. Currently, in 2022, they are working as the Creatives & Communications Lead for BPI Digital Banking at Bank of the Philippine Islands.

Amanda Cruz obtained their Bachelor of Science, Major in Management degree from Ateneo de Manila University from 2006 to 2010. Amanda also participated in a Foreign Exchange Program at Burgundy School of Business - BSB, specializing in Business Administration and Management. Amanda attended Colegio San Agustin Makati from 2002 to 2006. Additionally, they briefly studied at Burgundy School of Business - BSB in 2008.

Links

Previous companies

BDO Unibank logo