Lauren Coatsworth

Head Of Merchant Strategy at By Association Only - Shopify Plus Agency

Lauren Coatsworth is a seasoned professional in digital and e-commerce strategy, currently serving as Head of Merchant Strategy and Growth Strategist at By Association Only, a Shopify Plus Partner agency since June 2020. Prior to this role, Lauren operated as a Freelance Digital/Ecommerce Consultant at eConvert Digital and held key positions at Fostr, Drummond Central, Surreal, DECIDE., tdg The Design Group, and iEvo Ltd, showcasing expertise in project management, account management, and client services across various sectors, particularly within the FMCG market. Educational qualifications include a Bachelor's degree in Advertising and Media from Northumbria University, a Diploma in Digital Marketing from Shaw Academy, and the IPA Foundation Certificate.

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