By Association Only - Shopify Plus Agency
Lauren Coatsworth is a seasoned professional in digital and e-commerce strategy, currently serving as Head of Merchant Strategy and Growth Strategist at By Association Only, a Shopify Plus Partner agency since June 2020. Prior to this role, Lauren operated as a Freelance Digital/Ecommerce Consultant at eConvert Digital and held key positions at Fostr, Drummond Central, Surreal, DECIDE., tdg The Design Group, and iEvo Ltd, showcasing expertise in project management, account management, and client services across various sectors, particularly within the FMCG market. Educational qualifications include a Bachelor's degree in Advertising and Media from Northumbria University, a Diploma in Digital Marketing from Shaw Academy, and the IPA Foundation Certificate.
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By Association Only - Shopify Plus Agency
By Association Only (BAO) offers best-in-class design with a focus on innovation, performance and functionality. We are a specialist eCommerce agency focused on delivering high-impact, high-value Shopify experiences for ambitious online merchants working in premium sectors. With a focus on providing specialist eCommerce insight and consultancy, BAO delivers both isolated design projects and full-stack Shopify Plus development projects. The agency was founded in 2010 and has a long and established track record in delivering successful digital projects for clients of all sizes. BAO specialises in design for the luxury, fashion, lifestyle and cosmetics sectors. In addition to providing Shopify specific design and development services, BAO also provides on-going strategy and marketing services and delivers packages of work that combine all of these components in the form of on-going retained services.