Evan Herbert, MBA

Associate Director, Marketing Science at Barefoot Proximity

Evan Herbert, MBA, has a diverse work experience spanning different industries. Evan currently works as the Associate Director of Marketing Science at BAREFOOT, where they are responsible for utilizing data and analytics to develop marketing strategies. Prior to this, they held the role of Senior Digital Marketing Specialist at the same company, focusing on data analysis and search engine optimization. Before joining BAREFOOT, Evan worked at ITW Air Management as a Digital Marketing Specialist, where they implemented and optimized the company's digital marketing strategy. Evan also gained experience as a Digital Marketing Consultant at BillBusters LLC (Start-Up), where they developed the marketing strategy and created engaging content. Evan started their career as an Admission Counselor at Xavier University, where they managed recruitment and marketing efforts. Evan also worked as a Sales Executive at Shoe Carnival, Inc., where they provided excellent customer service. Overall, Evan's work experience highlights their expertise in marketing, data analysis, and strategy development.

Evan Herbert, MBA, holds a Master of Business Administration (M.B.A.) in Innovation, Change, and Entrepreneurship from Xavier University, which they obtained from 2015 to 2017. Prior to that, they completed their Bachelor of Arts (B.A.) in Philosophy at Xavier University from 2009 to 2013. In terms of additional certifications, Evan has obtained several, including Sprinklr Social Analyst Pro from Sprinklr in April 2023, Trading Academy Certified - Connected TV from The Trade Desk in September 2019, Trading Academy Certified - Specialist from The Trade Desk, Inc. in July 2019, BrightEdge Professional Certification from BrightEdge in April 2019, Trading Academy Certified - Practitioner and Trading Academy Certified - Strategist, both from The Trade Desk in April 2019, Trading Academy Certified - Professional from The Trade Desk in March 2019. Additionally, they have completed Developing a Competitive Strategy and Google AdWords Essential Training, both from LinkedIn, in October 2017. Evan has also obtained Google Analytics certification from Google in September 2019 and Google Ads Search Certification from Google in December 2018. Furthermore, Evan achieved the rank of Eagle Scout from the Boy Scouts of America, although the specific date of attainment is not provided.

Links

Previous companies

Xavier University logo
Shoe Carnival logo

Timeline

  • Associate Director, Marketing Science

    April 1, 2023 - present

  • Senior Digital Marketing Specialist (Data, Analytics & SEO)

    April, 2021

  • Channel Integration Specialist (SEO, Content Analysis, CPC and Strategy)

    January, 2019