Amy Zehren

Amy Zehren is a seasoned marketing executive currently serving as Chief Marketing Officer at Basket Entertainment, where efforts are focused on advancing advertising within the Roblox metaverse and connecting brands with the Gen Z demographic. Previously, Amy held the role of Head of Marketing, strategizing for a wide user base with over 200 million monthly users across various experiences. Prior experience includes leading growth at Picnic as Head of Growth and Director of Growth, where significant increases in user engagement were achieved through influencer marketing. As CEO of Amy Lydia Nutrition & Wellness, Amy combined expertise in nutrition and health with social media influence. Earlier roles involved advising at Piggybackr and as a freelance marketing manager at Mozilla, where successful partnerships and promotional strategies were developed. Amy holds a BA in Marketing Public Relations and Spanish from Marquette University, an MA in Communication and Media Studies from Seton Hall University, and has completed additional studies related to international business and health sciences.