Olivier Heck

Olivier Heck is the Global Athleisure Brands Director at Bata Group, leading the future of the company’s global athleisure brands including Power, North Star, and Weinbrenner. With experience in global brand management, business strategy, and marketing, Olivier has a successful track record in building and reviving brands in various industries. Additionally, Olivier has held roles in marketing, sales, and consumer insights at companies like HUTTOPIA, K-Swiss Global Brands, adidas, and EDinstitut, showcasing strong leadership and strategic skills. With a Master's degree in Marketing and Communication, Olivier brings a wealth of knowledge and expertise to the table.