Roger Graell Sole

Roger Graell Sole is currently the Chief Digital Officer at Bata Group since November 2022. Roger has extensive experience in the field, previously serving as the Director of Ecommerce at Mango and the Southern Europe Marketing Director at lastminute.com. In addition, Roger has a background in teaching online marketing, e-business, and digital marketing as an Associate Professor at ICEMD/ESIC. Roger also has experience in direct marketing and project management in various roles throughout their career. Roger holds a degree in Maths/Statistics from Universitat Politècnica de Catalunya, as well as a Postgraduate in Direct and Interactive Marketing from Instituto Superior Marketing.