Kerry Bridge

Kerry Bridge has a diverse background in marketing and communications. They have held various roles throughout their career, starting in 1997 as a Marketing Undergraduate at bioMérieux and then moving on to Sunlife Assurance Co of Canada in 1998. In 1999, Kerry joined Meko Ltd as a Marketing Research Coordinator. From 2000 to 2003, they worked at Dell as a Proposals Manager in the UK Marketing department, where they managed high-value customer proposals and implemented new bid processes.

In 2002, Kerry transitioned to Employee Communications Manager at Dell EMEA, where they designed and led programs for 16,000 employees in line with business objectives. They also managed the Dell employee blog and coached the internal communications team. From 2006 to 2007, they took on the role of CSR Communications Manager, responsible for Dell's EMEA CSR communications program.

Kerry then joined Dell EMEA Communications as a Social Media Manager in 2007 and later became the Social Media Manager for Global MB in 2011. In these roles, they led Dell's approach to social media integration and engagement with customers, creating templates, processes, and providing training.

In 2012, Kerry joined IFS as the Global Director Digital and Social Media, leading the website refresh in over 30 countries and implementing a new marketing automation platform globally. They also took on the role of Director, Global Campaigns and Digital Marketing, where they expanded their responsibilities to include managing global campaigns and teams, defining audience personas, and developing global messaging.

Kerry's most recent position is at Bazaarvoice, where they started in 2019 as the Director of Demand Generation Marketing, EMEA. They then moved on to become the Global Director, Web and Content Marketing in 2020. As Global Director, Kerry is responsible for overseeing web and content marketing strategies.

Kerry Bridge obtained a Bachelor of Science degree in Biochemistry from the University of Birmingham in an unknown year. In 2002, they also received a certification in Prince2 Project Management from Prince2.