James Higgins is an experienced eCommerce professional with a strong background in digital marketing and strategic growth. Currently serving as the Ecommerce Manager at BDR Thermea Group since August 2022, James defines and executes strategies for scalable eCommerce and CRM growth while leading a team to deliver a three-year roadmap. Previously, James held multiple roles at Lenovo from January 2012 to August 2022, including Senior Global eCommerce Manager, where significant revenue growth in eCom Services was achieved. James's earlier experience includes positions at Evergreen Healthfoods, Budget Car Rental, eircom, and Gaeltarra Knitwear, focusing on online sales management, digital marketing, and business development. Educational credentials include a Master’s Degree in Marketing Practice and a Bachelor’s Degree in Commerce & Marketing from the University of Galway.
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