Cheryl Bersin

Cheryl Bersin has extensive experience in marketing and management roles. Cheryl is currently the Marketing Director at Highlights for Children, a position they have held since 2023. Prior to this, they were a Marketing Director at Becker Professional Education from 2019 to 2023, where they led a team responsible for product marketing and go-to-market strategies. Before that, Cheryl worked as the Sr. Manager of Integrated Marketing & eCommerce at Wilton Brands from 2017 to 2019, where they led a team responsible for marketing activation and digital product content syndication. From 2012 to 2017, they worked at Conagra Brands, where they held various roles in eCommerce Marketing, Marketing Digital Promotions, and Integrated Marketing. Cheryl began their career at OfficeMax in 2006, working in roles such as Assistant Manager of Loyalty Marketing and Specialist of Loyalty Marketing. Cheryl also gained experience in advertising production and event management during their time at OfficeMax. Before joining OfficeMax, Cheryl worked at NSA Media as a Placement Coordinator & Media Analyst. Cheryl started their career as a University Media Relations Intern at Illinois State University in 2005 and worked as a Special Events & Marketing Intern at Chestnut Health Systems in 2004.

Cheryl Bersin pursued their bachelor's degree from 2001 to 2005 at Illinois State University. Cheryl obtained a Bachelor of Science degree, majoring in Public Relations. In addition, Cheryl pursued minors in Mass Communications, Communication Studies, and Sociology during their time at the university. In 2004, they also attended Salzburg College in Austria, focusing on Public Relations.