Henrique Parra

Henrique Parra currently serves as the National Sales Operations, Trade Marketing, Data Analytics, and Merchandising Manager at Beiersdorf since October 2022, where responsibilities include leading the merchandising and trade marketing channels, as well as sales operations and data analytics. Prior roles include National Trade Marketing Manager focused on merchandising in Brazil, Senior Key Account Manager at Future Farm, and Key Account Sales Manager at BDF NIVEA BRASIL. Additional experience includes positions at Suzano and The HEINEKEN Company, where Henrique held roles from Junior Key Account Manager to Key Account Coordinator, alongside earlier positions in trade marketing at BASF. Education was completed at Universidade Presbiteriana Mackenzie from 2012 to 2015.