Loise Githambo

Loise Githambo is a seasoned professional with extensive experience in shopper and customer marketing, currently serving as the SSA S&CM Lead Traditional Trade & CEWA Lead at Beiersdorf since August 2017, where strategic development for the Traditional Trade channel in Sub Saharan Africa is a primary focus. Previous roles at Beiersdorf included Head of Shopper & Customer Marketing- Activation Market CEWA and various managerial positions handling promotional strategies, launch management, and customer marketing initiatives across multiple regions. Prior to Beiersdorf, Loise worked at PZ Cussons as a Trade Marketing specialist and completed the Graduate Management Trainee program. Educational qualifications include a Bachelor of Science in Mechanical Engineering from Kenyatta University and a Professional Diploma in Digital Marketing from Simon Page College Of Marketing.