Tia Lancaster

Tia Lancaster has a diverse work experience spanning various industries. Tia began their professional career as a Marketing Strategist in the hospitality sector at Lake Lanier Islands from 2003 to 2004. Tia then worked at Touchstone Homes as a Marketing and Event Coordinator, where they played a crucial role in residential home building marketing, organizing events, and managing marketing collateral from 2005 to 2007.

Tia then transitioned to the fitness industry and worked as a Group Fitness Manager at Bodyplex Fitness. Tia was responsible for managing the fitness calendar, staffing classes, and addressing member feedback from 2018 to 2020.

In 2007, Tia joined Gwinnett County Public Schools as a Business Education, Computer Science and Marketing Teacher, as well as an Adjunct for Gwinnett Online Campus. During their tenure, they contributed to various online and offline marketing efforts, including social media management, newsletter creation, advertisement design, and video creation until 2021.

Tia also had a freelance position at Accent Creative Group, where they worked as a Special Project Coordinator. Tia'sresponsibilities included content creation, editing, and copywriting for various media platforms, social media content creation, website editing, special event assistance, and maintaining customer relationships from 2018.

Currently, Tia is employed at BELAY as a Talent Specialist, where they have held multiple roles within the organization. Tia previously worked as a Placement Coordinator, responsible for facilitating talent placement, and a Talent Acquisition Recruiter, involved in recruiting new talent. Tia'stime at BELAY began in 2021.

Tia Lancaster obtained a BBA in Marketing from the University of Georgia - Terry College of Business from 2000 to 2003. Tia then pursued a Masters of Arts in Occupational Studies/Marketing Education from The University of Georgia from 2008 to 2010. In 2003, they completed a Real Estate Salesperson certification from the Georgia MLS Training Institute.

Tia Lancaster also holds various additional certifications. Tia obtained a Content Marketing Certified designation from HubSpot Academy in October 2018, an Email Marketing Certified designation from HubSpot Academy in August 2018, and an Inbound Certified designation from HubSpot Academy in July 2018. Furthermore, they have completed several LinkedIn certifications, including Digital Marketing Foundations in April 2023, SEO: Keyword Strategy in August 2022, SEO: Videos in April 2022, Recruiting Diverse Talent as a Hiring Manager in December 2021, Advertising on Facebook in September 2021, Advertising on Instagram in September 2021, Advertising on YouTube in September 2021, Become a Social Media Marketer in September 2021, Marketing on Facebook in September 2021, Social Media Marketing: ROI in September 2021, Social Media Marketing: Strategy and Optimization in September 2021, Marketing on Twitter in August 2021, Social Media Marketing Foundations in August 2021, Social Media Marketing for Small Business in August 2021, Social Media Marketing with Facebook and Twitter (2018) in August 2021, and Social Media Marketing: Managing Online Communities in August 2021. Additionally, they obtained an Instructional Coach Endorsement from the Georgia Professional Standards Commission in August 2021.