Lindsay O'Connor

Lindsay O'Connor has a diverse range of work experience in marketing and strategy roles. Lindsay is currently working as a Senior Growth Marketing Manager at Bellwether Coffee since 2022. Prior to that, they founded Hummingbird Digital in 2011 and served as the Chief Marketing Officer. At Community.co, Lindsay was an Inbound Marketing & Demand Manager where they led digital campaigns, reduced cost-per-acquisition, and implemented demand generation strategies. Lindsay also worked as an Inbound Marketing Manager at Forbes Councils, Fast Company Executive Board, and YEC, contributing to inbound marketing initiatives. Earlier in their career, Lindsay worked as an Account Strategist at Dragon360 and as a Digital Marketing Strategist at Goodwill Manasota. Lindsay also served as a Senior Search Engine Optimization Manager at Infusionz and a Senior Product Marketing Manager at SanovaWorks, where they led B2B and B2C marketing strategies. Overall, Lindsay has a strong background in marketing, digital campaigns, and strategy execution.

Lindsay O'Connor has a diverse education history, with a focus on digital marketing and data-driven marketing. In 2002, they attended San Diego City College and obtained an Associate of Arts (A.A.) degree in English Language and Literature. During the same period, they also earned an Associates of Science degree in Nursing, with a focus on Health Services/Allied Health/Health Sciences, General.

Continuing their education, Lindsay O'Connor attended Chapman University from 2004 to 2006, where they earned a Bachelor's degree in Non-Profit/Public/Organizational Management. In 2013, they pursued a Professional Certification in Data-Driven Marketing at Cornell University, further developing their skills in this area.

To enhance their expertise in digital marketing, Lindsay O'Connor pursued a Masters in Digital Marketing at the Digital Marketing Institute from 2017 to 2020. This program provided their with a comprehensive understanding of digital marketing strategies and techniques.

Lindsay recently completed Harvard Business School Online's program, earning a Certificate in Principles, Statistical and Computational Tools for Reproducible Data Science in 2021. This certificate showcases their proficiency in utilizing statistical and computational tools for data science.

In addition to their formal education, Lindsay O'Connor has obtained various certifications to enhance their professional skills. Notably, they obtained certifications such as "CMO Foundations: Measuring Marketing Effectiveness (ROI)" and "Advanced Product Marketing" from LinkedIn. Lindsay also holds certifications including "Strategic Thinking," "Content Marketing: Social Media," "Conversion Rate Optimization," and "LinkedIn Advertising." Furthermore, Lindsay O'Connor has obtained certifications from Google, including "Google Analytics Individual Certification," "Google Ads Display Certification," and "Google Ads Search Certification." Additionally, they earned the "HubSpot Sales Software Certification" from HubSpot. These certifications demonstrate their commitment to staying updated with the latest industry practices and knowledge.