Stacey Yates

Stacey Yates has a diverse work experience spanning over several industries and roles. Stacey began their career in the music industry, working as a Southwest Regional Marketing Manager for RCA Records before moving on to become a Marketing Manager for Sony/BMG. During their time at Sony/BMG, they managed various artists and handled regional PR activities.

After their experience in the music industry, Yates transitioned to the entertainment industry, working as a Senior Brand Manager at Lyrick Studios. Stacey played a crucial role in promoting and managing the release of Barney's Great Adventure-The Movie, resulting in significant box office and video sales. Additionally, they developed successful promotional events with retail partners.

Yates then moved on to HIT Entertainment, where they served as the Director of Brand Strategy. Stacey worked with reputable children's properties such as Barney, The Wiggles, Bob the Builder, Thomas & Friends, and Jim Henson's Fraggle Rock. Stacey collaborated closely with The Wiggles and The Jim Henson Company on product development and licensing.

Following their time at HIT Entertainment, Yates joined FUNimation Entertainment as the Director of Marketing. Stacey oversaw a team of Brand Managers and managed product development, extensions, and marketing plans. Stacey also handled commercial advertising content for the FUNimation channel, ensuring compliance with FCC guidelines.

Yates continued to expand their marketing expertise in various roles, including Senior Director of Marketing at NCircle Entertainment. During their tenure, they successfully executed comprehensive marketing plans for multiple properties and achieved significant revenue growth.

Transitioning to the consumer goods industry, Yates worked as the Public Relations & Retail Development Director for SmartShield Sunscreen. Stacey led marketing and retail development efforts, securing product placements on popular outlets and magazines.

Moving forward, Yates became the VP of Sales & Marketing at Omni Portals, a design agency. Stacey provided strategic leadership, coordinated sales and marketing activities, and implemented effective strategies.

More recently, Yates joined Globe Runner as an Account Director. In this role, they maintained positive client relationships and developed successful digital marketing strategies that incorporated SEO, SEM, CRO, content marketing, PR link earning, and social media. Stacey ensured the successful implementation of strategies and reported the results to clients.

Currently, Yates serves as the Executive Director of Client Partnerships at Medium Giant (formerly Belo + Company). Stacey'srole emphasizes innovative thinking, continuous growth, and flexibility in approach.

Stacey Yates attended Texas Tech University from 1985 to 1988, but it is not specified whether they obtained a degree or pursued any specific field of study during this time. Additionally, they later studied Marketing and Journalism at Texas Tech University, although the exact years are not provided. Stacey Yates also holds several certifications, including being Houzz Certified from Houzz since December 2015. Moreover, they have obtained various Google certifications, such as Adwords Display (December 2020), Adwords Mobile (August 2016), Adwords Shopping (August 2017), Google AdWords Search Advertising (August 2017), Google Analytics (August 2017), and Google Mobile Advertising (August 2017).