Vijay Balachandran has a broad range of experience in product management and business analytics. Vijay is currently working as a Principal Product Manager - Engagement and Retention at Bench Accounting, where they oversee the development of strategies to enhance customer engagement and retention. Prior to that, they served as the Senior Product Manager - Core Automation at Bench Accounting, where they focused on improving the efficiency and automation of core processes.
Before joining Bench Accounting, Vijay worked at BuildDirect Technologies as a Senior Product Manager - Delivery Experience and Automation. In this role, they played a key role in revamping platform products and building an offline sales platform from scratch, which significantly increased revenue and improved customer experience.
Vijay also has experience at Trimble, where they served as a Product Manager - IoT Fleet Service Management. Here, they were responsible for building and launching the Unified Service application, which became a crucial revenue source for Virtual Site Solutions. Vijay also led a successful migration project, transitioning a large number of users to Trimble's PaaS-based authentication system.
In addition, Vijay worked as a Business Analytics Consultant at Touchtunes, focusing on data analysis and reporting. Vijay also served as a Product Manager - Growth at HappyFox Inc., where they were responsible for customer acquisition and activation strategies, as well as streamlining the product roadmap.
Vijay's experience also includes founding and directing ElevenTrees Inc., where they launched SaaS product comparison tool comparepage.io and the Atfair mobile app for event attendees.
Early in their career, Vijay worked as a Product Owner at Nakisa, where they were responsible for driving product idea evolution, enhancement prioritization, and agile product development.
Vijay began their career at Cognizant Technology Solutions as an Associate - Projects, contributing to various projects.
Overall, Vijay Balachandran's work experience showcases their expertise in product management, customer engagement, automation, and business analytics.
Vijay Balachandran has a Master of Business Administration degree from Concordia University, which they obtained from 2008 to 2010. In 2009, they participated in an international exchange program at the Indian Institute of Management Bangalore, focusing on MBA studies. Vijay also holds a Bachelor of Engineering degree, which they completed at PSG College of Technology from 2001 to 2005. In terms of certifications, Vijay is a Certified Scrum Product Owner and an Agile Certified Professional, both obtained in 2018. Vijay is also an Advanced Product Management Professional, which they achieved in 2015. Additionally, Vijay holds a certification as a Six Sigma Green Belt, which they obtained from McGill University in 2009.
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