Jen MacDonald

Jen MacDonald has over 13 years of work experience in various roles. In 2021, they were appointed as the VP of Brand at BenchK12 and Creative Director and Owner at Pen & Pixel, LLC. From 2018 to 2021, they were the Lead Copywriter at WE Communications, where they shaped storytelling approaches for digital campaigns, programs, and projects for leading brands. In 2019, they were a Creative Contributor at Authenticity50, where they co-led a rebrand of A50's website, social channels, print and packaging materials. From 2014 to 2018, they were a Creative Copywriter and Senior Account Executive, Digital at GMMB. Here, they played a dual role on account and creative teams to serve a variety of client needs, developed strategic multi-channel communications plans, and concepted creative campaigns to achieve client objectives. From 2009 to 2014, they were the Membership & Annual Support Manager at Grist, where they maintained Grist's donor community through multiple channels and participated in promotional and social media efforts. From 2007 to 2009, they were the National Distribution Manager and Manager of East Coast Accounts at Amenity Services, Inc. Here, they assisted in the development of the "Green Room" campaign and spearheaded an initiative to improve profitability and revive customer base.

Jen MacDonald attended Scripps College from 2000 to 2004, where they obtained a Bachelor of Arts in International Relations & Politics. Jen then attended an Intensive Japanese Language Program at Sophia University as part of a Study Abroad program. Most recently, Jen obtained a User Experience Certificate Program from the School of Visual Concepts in July 2022.