Natalie Lupiani

Natalie Lupiani is a seasoned professional with extensive experience in research and insights, currently serving as Vice President at BSG since February 2020 and as Founder of Lupiani Insights and Strategies since May 2017. Previously, Natalie held the position of Group Director at FUEL CYCLE, leading teams focused on Consumer Packaged Goods (CPG) and Financial Services clients. Academic contributions include teaching "Intro to Market Research for PR/Advertising Professionals" as an Adjunct Lecturer at City College of New York from January 2015 to December 2019. Career progression includes roles at Benenson Strategy Group, Strategic Litigation Research, Radius Global Market Research, and Harris Interactive, along with initial experience as a Program Assistant with the Europolis Project and service in the New York Air National Guard. Educational credentials comprise a Master's degree in Politics in Europe from Università degli Studi di Siena and a Bachelor's degree in Political Science from the University of Rochester.