DeJuan Price

Senior Director of Business Development and Growth at BETAH Associates

DeJuan Price, MBA, PMP, APR has over 10 years of professional experience in business development and marketing. In 2020, they began working at BETAH Associates, Inc. as the Senior Director of Business Development and Growth. DeJuan also serves as the Director of Marketing and Communications, leading up to 15 direct reports and managing branding across websites, internal and external communications, and proposals. DeJuan created a formal social media strategy, revised the communications strategy, and rebranded the website.

From 2016 to 2020, DeJuan worked at Penngood as the Director of Marketing and Business Development. In this role, they established business development and marketing strategies and events to increase the visibility of the company and its services. DeJuan also provided oversight for revenue generation activities, including the oversight of forecasts for the GSA schedule and IDIQ contracts. Additionally, they directed the capture process, building capture strategies, marketing philosophies, and resource allocation tactics.

From 2010 to 2016, DeJuan worked at Booz Allen Hamilton as the Lead Associate. In this role, they supervised a team of 10 specialists and administrative personnel working on strategic communications and public relations projects. DeJuan developed public information campaigns, websites, fact sheets, and press releases. DeJuan also wrote communication plans, white papers, and narrative reports.

DeJuan Price has a Doctor of Business Administration (DBA) from Pepperdine Graziadio Business School, obtained between 2022 and 2025 with a field of study in Entrepreneurship/Entrepreneurial Studies. DeJuan also has an Executive MBA from Virginia Tech, obtained between 2015 and 2017 with a field of study in Business, Management, Marketing, and Related Support Services. Price has a Master of Arts (M.A.) from Georgetown University, obtained between 2003 and 2005 with a field of study in Communication, Culture & Technology. DeJuan's Bachelor of Arts (B.A.) was obtained from George Mason University between 1999 and 2003 with a field of study in Communication with Concentration in Public Relations.

Price holds additional certifications, including LaMarsh Master of Managed Change from LaMarsh Global (obtained in 2015), Change Management Advanced Professional from Georgetown University (obtained in 2011), Technical Writing from University of California, Riverside (obtained in 2010), Accreditation in Public Relations (APR) from Universal Accreditation Board (obtained in October 2015), and Project Management Professional Certification from Project Management Institute (obtained in March 2014).

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Timeline

  • Senior Director of Business Development and Growth

    January, 2023 - present

  • Director of Marketing and Communications

    July, 2020

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