Arnaud Lamothe

Arnaud Lamothe is a seasoned professional in customer relationship management and product strategy, currently serving as CRM Team Leader and CRM Product Manager at Betclic Group since September 2020. In this role, Arnaud focuses on tailoring product experiences to player needs, employing a data-driven approach to optimize product performance, and developing strategic plans for product innovation. Prior to this, Arnaud held various roles including Customer Journey Lead at Groupe ZEturf and CRM Marketing & Partnerships at beIN SPORTS France, where responsibilities included managing subscriber communications and strengthening partnerships with major sports brands. Arnaud's early career involved experiences in sports marketing and development, supported by a Master's degree in sports business from AMOS - Sport Business School and a license in Foreign Languages from Université de Tours.