Since 1902, BIA is recognized by its customers for the quality of its products and services in the mining and quarrying, construction, transport and energy sectors as exclusive distributor of Komatsu equipment and parts, as well as other reputable manufacturers like Metso, Cummins, Bomag, MAN, Foton, Furukawa, GHH… for complementary products.​

Today BIA Group has become a well-established, multinational and trusted long-term business partner, operating in more than 20 countries in Africa and in the Benelux regions. The family-owned group distinguishes itself through the extent of its network and state-of-the-art technical facilities to support its clients close to their operations.​

The group is continuously developing its capabilities and expertise to meet the ever-growing customer needs. BIA provides a wide range of solutions including equipment sales, rental, parts supply, aftersales services as well as support services such as structured financing solutions, supply chain management and training to assist its customers on their project's development. More recently, BIA was pioneer in adopting innovation & technology solutions to increase customer’s productivity and safety on sites. 

Construction

Energy

Mining

Transportation

BIA GROUP

Vincent Bia

Frédéric Marechal

Birgit Beerlandt

Ablamvi Abraham Kpoka

Etienne van Haecke

Vivien Mfegue

Célestin Mbombola

Pierre-Louis Dauvergne

Balu Nair

Gatien Ceulemans

Sonia Kuekem Epse Feuyou

Siaka Sanou

Kouassi Franck Kouassi

Bia Romain

Sabine Haine

The BIA Group's Sales Team is responsible for promoting and selling the company's extensive range of equipment and services in the mining, quarrying, construction, transport, and energy sectors. They manage client relationships across Africa and the Benelux regions, ensuring customer satisfaction through tailored solutions, including equipment sales, rental, and aftersales services. The team also collaborates with clients on structured financing, supply chain management, and training initiatives to support project development and enhance operational efficiency and safety.

Sales Team

Finance

Human Resources

Sales and Aftermarket Team

Sales Team

About

Team members

Other teams at BIA GROUP

Finance

Human Resources

Sales and Aftermarket Team