David Croston

Partner Sales & Business Development Manager - Cloud Communications & Messaging at BICS

David Croston's work experience begins with their current role as a Business Development Manager at BICS, where they work with cloud-based communication solutions and service providers. David enables enterprises to deploy various communication services, including call and contact centers, unified communications, and messaging. David also specializes in A2P business messaging and API integration.

Prior to their current role, David worked as a Business Development Manager at Lawdit Solicitors Limited. In this position, they contributed to the growth of the company for two years.

Before joining Lawdit Solicitors Limited, David served as a Channel Partner Account Manager at Red Box. David engaged with systems integrators and reseller channels, focusing on voice communication capture and data analysis for financial, contact center, government, and public safety sectors.

David's previous experience includes working at Oracle as an Alliances & Channels Sales Manager. David was responsible for recruiting, developing, and managing channel partners across various regions, selling SIP communication solutions and services. This role involved offering solutions for the enterprise market to ensure interoperability and security in SIP environments.

Prior to their role at Oracle, David worked at Acme Packet as a Channel Sales Manager. David was responsible for business development and managing channel partners, particularly in the enterprise space. David focused on establishing Acme Packet's vendor/brand presence and developing opportunities within the Microsoft partner channel.

David also has experience as a Channel Sales Manager at Dialogic, where they sold a range of communication solutions and services through channel partners. David enabled voice, data, video, and fax applications for the enterprise and service provider markets.

Before Dialgogic, David worked as a Major Account Executive at Eicon Networks, where they focused on major account sales.

At the beginning of their career, David started as a Field Sales Executive at Harris Adacom and later moved to Hengstler, where they worked as a Sales Consultant, specializing in time attendance and access control systems.

Overall, David Croston has extensive experience in business development, channel management, and sales, with a particular focus on communication solutions and services.

David Croston attended Staffordshire University from 1986 to 1990, where they obtained a Post Graduate Marketing Management degree. Their field of study during their time at the university was Business & Finance.

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