Adrian Obasohan

Adrian Obasohan is an experienced Wholesale Key Account Manager at Maxxium UK Ltd, overseeing key retail accounts such as Bookers and Dhamecha since November 2017. Adrian's role involves managing daily operations, implementing effective Joint Business Plans (JBPs) and promotional activities, and collaborating with retailers to enhance revenue and category share. Prior experience includes a position as a Foodservice Business Development Executive at PepsiCo, focusing on identifying and developing profitable business opportunities, and as a Field Sales Representative at Kellogg Company, where responsibilities involved executing commercial plans and building business relationships. Adrian holds a Bachelor’s Degree in Sociology from De Montfort University and completed Btec National and A level studies in Sports Studies at St Charles Sixth Form College.