Lawrie Martinez

VP Of Business Development at Bloomreach

Lawrie Martinez has extensive experience in business development and entrepreneurship. They currently hold the position of Sr. Director of Global Business Development at Bloomreach, where they have been since January 2022. Prior to this role, they served as the Director of Business Development EMEA at Bloomreach starting in November 2021. From January 2021 to January 2022, they were the Global Head of Growth MTA at the same company.

Before joining Bloomreach, Lawrie co-founded Divided Soul in 2017, where they worked as a freelance musician and songwriter. They also worked for Exponea as the Head of Business Development UK, Nordics & Benelux, starting in October 2019. Prior to that, they held the positions of Senior Business Development Manager and Business Development Manager at Exponea from September 2019 to October 2019 and from February 2019 to September 2019, respectively.

Lawrie has also worked as an Account Director at Zones, Inc. from October 2014 to September 2017.

Lawrie Martinez obtained a Bachelor of Arts (B.A.) degree in English Language and Literature, General from the University of Liverpool. This degree was earned between the years 2011 and 2014. In addition, Lawrie has also received a certification in Sales Navigator Best Practices Skillset from LinkedIn, which was obtained in August 2023.

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