Christine Matson

Vice President Ecommerce, Orchard Brands at Bluestem Brands

Christine Matson has a strong background in marketing and ecommerce. Christine began their career as a Product Manager at The Professional Education Institute, Inc. in 2002 and eventually became the Director of Marketing Acquisition. In this role, they were responsible for customer acquisition strategies and online media efforts.

In 2007, Matson joined Socrates Media LLC. as the Vice President of Marketing and Product Management. Christine then moved on to In The Swim in 2008, where they served in various roles including Vice President of Marketing, Vice President of Marketing and Merchandising, and Senior Vice President of Marketing and Merchandising.

In 2016, Matson joined Leslie's Poolmart, Inc. as the Vice President of Ecommerce. Christine later served as the Senior Vice President and General Manager of In The Swim, a company acquired by Leslie's Poolmart. In these roles, they oversaw Ecommerce, Marketing, Merchandising, Call Center, Customer Service, Inside Sales, Human Resources, Distribution Center, and the retail store, with P&L responsibility.

Most recently, Matson joined Bluestem Brands in 2021 as the Vice President of Ecommerce for Orchard Brands. In this position, they are responsible for leading the Omni-channel Ecommerce organization.

Throughout their career, Matson has demonstrated strong leadership skills and a strategic approach to driving business growth in the ecommerce and marketing fields.

Christine Matson holds a Bachelor of Science degree in Advertising from the University of Illinois Urbana-Champaign. No specific information is available regarding the duration of their education or any previous educational experiences.

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Timeline

  • Vice President Ecommerce, Orchard Brands

    May, 2021 - present

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