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Revanth Yamarthi

Head Of Direct Marketing And Marketing Analytics at BlueVine

Revanth Yamarthi serves as the Head of Direct Marketing and Marketing Analytics at Bluevine since January 2024. Previously, Revanth held leadership positions at Boehringer Ingelheim as Head of Analytics for Marketing/Supply Chain and B2B, and as Sr. Director of Bank Analytics at Cardlytics, where significant advancements in analytics and data-driven strategies were implemented to enhance engagement and drive substantial ROI. Additional experience includes roles at Kabbage, Citi, State Farm, Capital One, Delta Global Staffing, LiquidHub, and Gland Pharma, focusing on marketing strategies, customer segmentation, direct mail campaign management, and operational efficiency. Revanth holds an Executive MBA and an MS in Industrial Engineering from Georgia Institute of Technology, along with a PGP in AI/ML from The University of Texas at Austin.

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