Lucía Muñoz Garza

Lucía Muñoz Garza is an experienced marketing professional currently serving as an Influencer Marketing Specialist at BM Digital since March 2023. With a strong background in digital marketing as a freelancer since January 2020, Lucía has held various roles in the fashion retail sector, including Store Manager at UNOde50 and Shop Manager at Rituals. Earlier experience includes positions as a Sales Associate and Swimwear Designer Intern, as well as a Wholesale Showroom Assistant at Giorgio Armani. Lucía's educational credentials include a Master's degree in Marketing and Digital Communication from IMF Smart Education and an MBA in Fashion from Esden Business School, complemented by a Bachelor's degree in Fashion/Apparel Design and a Minor in Fashion Marketing from Centro de Estudios Gestalt Para el Diseño.