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Siobhan McAuliffe

Head Of Brand UK & EU at Bondi Sands

Siobhan McAuliffe has a diverse and extensive work experience spanning over several years. Siobhan began their career in 2008 as a Sales Associate at Massimo Dutti before interning at Christian Dior Couture in 2010. In 2011, they worked as a PR Intern at Frontrow PR and also gained experience as a Sales Associate at TOPSHOP TOPMAN. From 2012 to 2014, Siobhan worked as a Marketing Assistant at Arcadia Group Ltd. Siobhan then transitioned to Banana Republic / Gap Inc. and held the role of Marketing and Public Relations Executive (EU) from 2014 to 2015.

In 2015, Siobhan joined kate spade new york as a Marketing Associate EU before joining Coach in 2017 as a Brand Marketing Coordinator. Siobhan then joined Ted Baker in 2018 and held the positions of Senior Marketing Executive and later Assistant Marketing Manager Europe.

Siobhan's most recent position is with Bondi Sands, where they have held various roles. Siobhan started as a Brand Manager Europe in 2020 and then became a Senior Brand Manager EU in 2021. From 2022 to 2023, Siobhan served as the Acting Head of Brand UK & EU before transitioning to their current position as the Head of Brand UK & EU in 2023.

Siobhan McAuliffe's work experience demonstrates their expertise in brand management, marketing, public relations, and sales across a variety of industries and companies.

Siobhan McAuliffe's education history begins with their enrollment at Hayes Secondary School from 2001 to 2008. During this period, the specific degree and field of study pursued remains unknown. Following their secondary education, Siobhan attended the London College of Fashion from 2009 to 2011, where they obtained a Foundation Degree in Fashion Marketing and Promotion, with a specialization in Marketing. Siobhan then continued their education at the same institution from 2011 to 2012, completing a Bachelor of Arts (BA) Honors degree in Fashion Marketing and Promotion, with a focus on Fashion Marketing and PR.

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