Ashleigh Genus

Manager, Performance Marketing at Book of the Month

Ashleigh Genus has a wide range of work experience. From 2021 to 2015, they have held various roles in different companies. In 2021, they are the Manager of Performance Marketing at Book of the Month, where they manage digital performance advertising channels, leads email campaigns and flows, and optimizes paid portfolio. In 2018, they worked as a Poet & Creative Writer and a Blog Writer & Designer at The Melted Mind. In 2019, they were an Integrated Media Manager and an Integrated Media Strategist at WITHIN. In 2020, they were a Featured Poet at The Burrow Gallery. In 2018, they were a Digital Marketing Intern at WITHIN and a Store Executive Intern at Target. In 2015, they were an Innovation Strategist at MindSumo. In 2016, they were a Safe Ride Student Escort, a New Hire Trainer, a Student Information Assistant, and a Hall Government Representative at Binghamton University. In 2017, they were a Creative Writer at Medium and the Alumni & External Relations Chair and Moefest Event Marketing Committee Chair at Binghamton University Marketing Association (BUMA).

Ashleigh Genus has a Bachelor of Science (B.S.) in Marketing from Binghamton University School of Management, which they obtained from 2015 to 2018. Ashleigh then went on to obtain a Bachelor of Business Administration - BBA in Marketing from Lancaster University in 2018. In addition, they have obtained several certifications, including the Display & Video 360 Certification Exam from Google in 2019, the Criteo Certified Partner Program from Criteo in 2019, the Digital Sales Certification from Google in 2018, the HubSpot Inbound Marketing Certification from HubSpot in 2018, and several Google Ads certifications in 2018.

Links

Previous companies

Binghamton University logo
Target logo

Timeline

  • Manager, Performance Marketing

    January, 2023 - present

  • Performance Marketing Associate

    August, 2021