Matt Withington

Senior Director Of Marketing, Head Of Truly Hard Seltzer And Angry Orchard Hard Cider at Boston Beer

Matt Withington has a wealth of experience in the marketing industry, with a strong background in brand management and driving growth for various companies such as Lindt & Sprüngli and The Boston Beer Company. Matt played a pivotal role in redefining the 'craft' concept for the new generation for Sam Adams and successfully elevated the Angry Orchard brand away from low-quality beverages. Matt's strategic mindset and expertise have led to significant growth and positive results throughout their career.

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