Rosa Ferrero Pedra

Rosa Ferrero Pedra is an accomplished professional in brand and marketing strategy, currently serving as Group Vice President of Innovation and Marketing at Brambles since January 2020. With a dedicated focus on developing digital solutions to enhance efficiency and reduce carbon footprints, Rosa previously held the General Manager position for Central Europe at CHEP, where responsibilities included driving double-digit growth and leading local P&Ls. Rosa's career at CHEP spans various roles, including Director of EU Strategy and Senior Manager of Business Relations, emphasizing strategic growth and technology integration. Prior experience at SC Johnson involved leading transformational change programs and enhancing sales efficiency across Europe. Rosa holds a BSc (Hons) in Business Administration from the University of Wales, Cardiff, and completed executive management programs at INSEAD and CEDEP in 2017.