Irina Tomai

Irina Tomai has extensive experience in the field of marketing and strategic planning. Irina served as the Marketing Lead at BRAZY starting in December 2022. Prior to that, they were the Head of Digital Marketing at "DILA" Medical Laboratory from June 2022 to April 2023. Irina also held the role of Head of Digital Marketing at sportbank from November 2021 to May 2022, where they managed digital marketing teams and developed inbound strategies.

In their earlier roles, Irina worked at MEGOGO as the Head of Direct Communications from June 2020 to April 2021, where they managed CRM for the CEE region and provided annual strategy and budgeting. Irina also served as the Head of Performance Marketing at MEGOGO from March 2020 to March 2021, where they created and managed an acquisition team and handled a budget of over $1M.

Before that, Irina worked at LetyShops as a Performance Marketing Manager from February 2018 to February 2020, where they developed inbound and outbound strategies and managed PPC, Affiliate, and Media Buying channels. Irina also worked at McCann as a Strategic Planning Manager from September 2015 to July 2017, where they developed brand, communication, and digital strategies, and participated in rebranding and product launches. Additionally, they worked at GRAPE Ukraine as a Strategic Planning Manager from August 2014 to November 2014, and at Forte Advertising (affiliation of Grey Global) as a Senior Strategic Planner from 2011 to 2013.

Overall, Irina has a diverse background in marketing and strategic planning, with experience in various industries such as medical, finance, entertainment, and advertising.

Irina Tomai studied Marketing at Belarusian State Economic University from 2004 to 2009 and obtained a Bachelor's degree.