Ali Akbar

Ali Akbar is an accomplished marketing and business executive with extensive experience in the tobacco and beverage industries. Currently serving as Managing Director and CEO at Pakistan Tobacco Company, a subsidiary of British American Tobacco (BAT), Ali has previously held key positions including Marketing Director at both BAT and The Coca-Cola Company. Notably, Ali spearheaded the launch of oral nicotine product VELO and led significant brand expansions across the MENA region, driving substantial revenue growth. With a strong foundation in brand management established at Coca-Cola and BAT, Ali's career is marked by a commitment to strategic marketing and business development, underpinned by advanced education from Stanford University and Quaid-e-Azam University.