Liam Cavanagh

Liam Cavanagh currently serves as the Head of Revenue Growth Management at BAT, having progressed through various roles including Revenue Growth Manager, Insights Manager, and Insights Executive since June 2019. Prior to this, Liam worked at Nielsen from March 2017 to June 2019 as a Senior Client Service Executive, focusing on data analysis and insights for major accounts like Nestle and Coca-Cola, as well as serving as a Client Service Executive. Earlier experience includes the role of Head of Content Marketing at Online Marketing Gurus from April 2015 to March 2017. Liam holds a Master’s Degree in Marketing from the University of Technology Sydney and a Bachelor’s Degree in Communications and Media Studies with a focus on Advertising and Marketing from the University of Wollongong.