Samuel Roll

Samuel Roll currently serves as the Director RGM Market Manager at BAT, a position held since November 2023. Prior experience includes several roles at Reynolds American Inc., ranging from Strategy & Planning Intern in 2017 to Director Forecasting from January 2018 to November 2023. Notable positions at Reynolds American Inc. include Senior Manager Revenue Growth Management: Performance and roles focused on pricing strategy, retail planning, and consumer insights. Samuel Roll holds a Master of Business Administration with a focus on Finance from Wake Forest University (2019-2021) and a Bachelor of Arts in Statistics and Economics from the University of Connecticut (2014-2017).