Dave Robins

Head Of Shopper Strategy & Insights at Britvic

Dave Robins has a diverse work experience spanning over several companies. Dave currently works as the Head of Shopper Strategy & Insights at Britvic plc since November 2023. Prior to that, from 2016 to 2023, they were the Business Owner at Cre8ive Spaces Ltd. Before joining Britvic, Dave worked at Premier Foods from 2019 to 2023, where they held various roles, including Senior Innovation Manager for Quick Meals & Soup, Senior Innovation Manager for Cooking Sauces, and Category Manager. From 2018 to 2019, they worked as a Product Manager at Colpac Ltd - Food Packaging Creativity. Dave also has experience at Mondelēz International, where they worked from 2011 to 2016 as a POS Category Manager (Customisation Manager). Before that, they worked at Cadbury plc. as a Customer Category Manager from 2010 to 2011, and from 2007 to 2009. Dave also briefly served as a Channel Marketing Manager at Cadbury plc. in 2006. Prior to Cadbury, Dave worked at Cadbury Trebor Bassett as a Category Development Manager from 2005 to 2006. Dave started their career in 2003 at Jenks Sales Brokers Ltd. as a Group Product Manager. Before that, they worked at Woolworths Plc in various roles, including Product Manager, Buyer for Seasonal Confectionery, Space Planning Manager, and Store Manager.

Dave Robins attended Lawrence Sheriff Grammar School from 1983 to 1989, but did not earn a degree or declare a specific field of study during that time. In 2011, they enrolled at the University of Hertfordshire and completed their Master of Science (MS) degree in Sound & Music Technology in 2012.

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