Paola Lizana Born is a seasoned marketing professional with extensive experience in brand development and corporate identity design. Currently serving as Global Marketing Manager at Broom Group since June 2006, Paola has been instrumental in creating and developing brand images across various regions and managing web content for the group. Additionally, Paola provides advertising consultancy and social media strategies for multiple organizations, including MaxTend and Proyectia, while also leading corporate identity projects for companies such as Roble Huacho S.A. and Inversiones Los Marineros. A graduate in Marketing and Media from Duoc UC, Paola has a diverse portfolio that spans several industries, emphasizing creative design and effective communication strategies.
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