Andreas Günter has held various senior positions in the digital and technology industry, with a strong focus on product management and development. He has experience in leading teams, developing and launching digital products, and overseeing business operations. Currently, Andreas is leading the Immersive Technologies Lab at Bundesverband Digitale Wirtschaft (BVDW) e.V., and serving as an Industry Expert at the OECD Global Forum on Technology. Prior to his current roles, he has held positions at companies such as Ströer SE & Co. KGaA, Shanda Games Europe, Deutsche Telekom AG, Gameforge, and Sproing Interactive Media GmbH. Andreas holds a degree in Informatik from Darmstadt University of Applied Sciences.
German Federal Association of the Digital Economy (BVDW e.V.)
The Bundesverband Digitale Wirtschaft (BVDW) e.V. is the organisation that represents the interests of companies in the field of interactive marketing, digital content and interactive added value. The BVDW has an interdisciplinary foundation, and thus has a holistic overview of the issues facing the digital economy. It has taken on the task of making the efficiency and the benefits of digital media transparent, and thus promoting their deployment in the economy as a whole, in society, and in administration. BVDW is engaged in continuous dialogue with politicians, the media and other interest groups, and supports the dynamic development of the sector in a results-oriented, practical and effective way.