GM

Geoffrey Meunier

Coordinateur De Projet CRM at Business France (Invest in France)

Geoffrey Meunier serves as Coordinateur de projet CRM at Business France since March 2009, focusing on the support and adoption of Salesforce-based CRM across 75 offices in 55 countries. Responsibilities include defining and tracking KPIs, managing user onboarding, optimizing the application, and creating business intelligence tools with PowerBI. Previous roles include Responsable grands comptes, where Geoffrey managed over 50 key Northern European accounts, and Chargé d'affaires, responsible for a portfolio of 600 ICT companies, assisting foreign entities in their establishment projects. Additionally, experience includes a Business Analyst position that involved investment tracking and market intelligence, as well as internships at Bayer CropScience and Valeo in competitive analysis and project management, respectively. Geoffrey holds a Master II degree in Finance and International Business from ESCE International Business School and IAE Poitiers.

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