Edy W. Heng

Edy W. Heng is a seasoned professional with extensive experience in technology and business strategy. Currently serving as the Founder and CEO of mindcubes since May 2023, Edy leads the development of a patented ethical semantic AI platform. As an Advisor for International Growth at the GM Business Growth Hub, Edy designs internationalization strategies for companies in Greater Manchester. Previously, Edy founded and directed zrø, focusing on next-generation semantic and commerce platforms, while holding notable positions at Mustika, SAP, Johnson & Johnson, and other organizations. Edy holds a Bachelor of Science degree from the University of Southern California and has a background in digital transformation, online optimization, and product strategy.