Warren Daniels

Chief Marketing Officer at Bynder

Warren Daniels is the current Chief Marketing Officer at Bynder. Prior to this, they served as the VP Global Demand Generation at Information Builders from September 2017 to August 2020. Warren also served as the Vice President International Field Marketing & Global Programmes at Basware from July 2014 to September 2017.

Warren has extensive experience in marketing, having rebuilt a marketing team and developed a new UKI marketing strategy that resulted in a 43% year-on-year uplift in leads and 47% increase in sales accepted opportunities. Warren has also led the transformation of Basware's global 'Basware Experience' event, resulting in a 120% increase in event registrations and 135% increase in attendees for UK.

Warren is recognized as a key 'go-to' personnel for strategic change initiatives among VP Marketing & CMO, and has re-invigorated the relationship between sales and marketing, leading to a 100% acceptance of qualified opportunities passed to sales.

Warren Daniels reports to Bob Hickey, CEO. They are on a team with Jean-Marie Arnould - CFO, Mike Mansell - CTO, and Michele Humeston - Chief of Staff.

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Timeline

  • Chief Marketing Officer

    Current role

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