Samantha (Farley) Demirovic is a seasoned marketing and event management professional with extensive experience across various roles. Currently serving as the Marketing Communications Manager at Byrider since December 2020, past positions include Senior Marketing Specialist and Email Marketing Specialist. Prior to Byrider, Samantha held the role of Meeting & Event Planner at Short's Travel Management, where significant cost savings were negotiated for the National Collegiate Athletic Association (NCAA). Experience at White Lodging Services includes roles as Event Manager, Event Coordinator, and Event Management Assistant, where Samantha planned and executed a wide range of events. Additional experience includes impactful roles at the American Cancer Society as Vice President of Events, and various internships focusing on event planning and management. Samantha is a graduate of Indiana University Bloomington with a Bachelor of Science in Recreation, Tourism, Hospitality, and Event Management.
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