Sashindar Rajasekaran has extensive experience in product marketing, having held key positions at several companies. At TikTok from February 2022 to June 2024, Sashindar worked in Product Marketing for Enterprise Partnerships and Solutions at BytePlus. Prior to that, Sashindar served as Senior Product Marketing Manager at Whatfix from November 2019 to December 2021 and as Product Marketing Manager at Unbxd Inc from October 2018 to November 2019. Sashindar's earlier experience includes a role as Product Marketing Manager at Freshworks from April 2017 to October 2018. Throughout these roles, Sashindar was responsible for sales enablement, developing marketing collateral, driving lead generation campaigns, and managing event presence across North America and the UK. Sashindar holds a Master’s degree in Business Administration and Management from the University of Strathclyde and a Bachelor’s in Engineering from Anna University Chennai.