Rob Troller

As an Associate Strategy Director at Cactus, Rob nerds out on uncovering what makes brands, and the consumers who engage with them, tick. Driven by innate curiosity, he specializes in leveraging research to go beyond statistics and uncover the “why” behind data that fuels innovative solutions. With past strategy roles at Human Design, Match Marketing Group, and Monigle Rob has experience developing brand and creative strategies across touchpoints. In these roles, he's had the opportunity to partner with brands including Smartwool, Nike, Land O' Lakes, Woody Creek, Finance of America, Adidas, Pure Leaf, Progressive, Ford, Polaris, Epic Mountain Gear, Vitalent, and Canvas Credit Union.