Leticia Chua

Leticia Chua's work experience begins in 2006 when they worked as a Corporate Sales Executive at Avail Corporation. Leticia then joined Enterprise Singapore, where they held various roles, including Deputy Director of Marketing Communications, Divisional Director of Market Promotion and Partnerships, and Deputy Director of Content & Digital. In these roles, they were responsible for organizing SME events, launching the Plug & Play Network, and providing insights and knowledge for Singapore SMEs to go global. In 2022, Leticia joined Cake DeFi as the Head of Brand & Communications, and later became the VP of Brand and Communications. Cake DeFi is a platform that empowers users to generate cash flow from their cryptocurrencies and harness the potential of decentralized finance.

Leticia Chua attended Singapore Management University from 2002 to 2006, where they earned a Bachelor of Business Administration (BBA) degree with a major in Marketing. In addition to their formal education, they obtained several certifications in the field of digital marketing. In December 2015, Leticia received certifications in "Adwords and Display Advertising" from Google and "Certificate in Digital Marketing" from Econsultancy. Furthermore, in February 2015, they obtained the "Google Analytics Individual Qualification" certification from Google.