Juan Carlos Cabrera Lelo de Larrea

Wifi Business Development Director - CALA at Cambium Networks

Juan Carlos Cabrera Lelo de Larrea has a strong background in the technology industry, particularly in the field of wireless networking. Juan Carlos has held various managerial positions throughout their career, including roles at Cambium Networks, Aerohive Networks, Ruckus Wireless, Aruba Networks, Xirrus, ADC Telecommunications, Krone Communications Limited, and Consorcio Red Uno.

At Aerohive Networks, Juan Carlos served as the Country Manager for Mexico, Central America, and the Caribbean. During their tenure, they achieved significant revenue growth and consistently met sales commitments. Juan Carlos also led efforts to expand the company's distribution channel and negotiated contracts with key accounts.

Prior to Aerohive Networks, Juan Carlos worked at Ruckus Wireless as the Country Manager for Mexico. Juan Carlos successfully positioned Ruckus as the second leading WiFi vendor in the Mexican market and oversaw certification trainings for partners. Juan Carlos also played a crucial role in coordinating the company's participation in industry shows and exhibitions.

Before Ruckus Wireless, Juan Carlos held the position of Territory Manager at Aruba Networks, where they focused on the Mexico and Central America region. Juan Carlos also gained experience as the Country Manager for Mexico at Xirrus.

Juan Carlos's career began at Krone Communications Limited, where they worked as the Marketing & Technical Support Manager for various countries in Latin America. Juan Carlos was responsible for implementing certification programs, developing software for system integrators, and launching new solutions in different regions.

Overall, Juan Carlos Cabrera Lelo de Larrea's work experience highlights their expertise in business development, revenue growth, sales management, negotiation, and channel expansion within the wireless networking industry.

Juan Carlos Cabrera Lelo de Larrea attended Universidad Iberoamericana, Ciudad de México from 1990 to 1995 where they earned a Bachelor's degree in Electronic and Communication Engineering.

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Timeline

  • Wifi Business Development Director - CALA

    March, 2019 - present