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Tatum Roessler

Associate Director, Digital Transformation & Media at Cardinal Path

Tatum Roessler is an experienced digital media professional currently serving as Manager of Digital Media at Merkle | Cardinal Path since July 2023. Prior to this role, Tatum spent over seven years at Google, where responsibilities included Senior Account Manager and Account Strategist, focusing on sustainability narratives and media strategies for global apparel brands. Earlier experiences encompassed marketing campaign management at MONARCH Espresso Bar and public relations internships at The University of Alabama School of Law and Capstone Agency. Tatum holds a Master of Sustainability & Leadership from Arizona State University and a Bachelor of Arts in Public Relations from The University of Alabama.

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