Wilhelm Paul Koenig has extensive experience in business development and marketing within the automotive industry, currently serving as New Business Development Manager at Caresoft Global since November 2020. Prior to this role, Koenig was an Independent Business Development Agent since April 1996 and held various managerial positions, including New Business Development Manager at A2Mac1 from 2006 to 2020, and Director of Business Development and Marketing at Pininfarina from 1993 to 1996. Koenig began their career at General Motors as Manager of Marketing Services, followed by a role at Jaguar Cars focusing on dealer development in Germany, and served as Export Sales Manager for Europe at Porsche AG. Koenig holds a Diplom Betriebswirt degree from FH Münster, with a focus on business development, marketing, and sales.
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