Seva Nikolaev

Global Vice-president Premium Brands at Carlsberg Group

Seva Nikolaev is a seasoned marketing executive with extensive experience in the beverage industry, currently serving as Global Vice-President Premium Brands at Carlsberg Group since October 2024. Previously, Seva held the position of Vice President Marketing at Brasseries Kronenbourg, where responsibilities included leading the marketing function for a major operating unit. Through various roles at Carlsberg Group, Seva demonstrated leadership in global marketing strategy, brand management, and innovation, notably for the Tuborg brand. Seva's career includes significant contributions in Russia and CIS markets with brands like Baltika, and early roles in marketing and analysis. Seva holds a Master's degree in Economics & Organization Management and has completed executive education at London Business School, among other institutions.

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