RB

Rebecca Bortner

Marketing Director Focused On Brand Building, Driving Consideration And Converting Sales at Case Construction Equipment

Rebecca Bortner is a skilled marketing professional with a strong background in brand building and strategic communication. Rebecca has experience working with well-known companies such as CASE Construction Equipment and Harley-Davidson Motor Company, where Rebecca held various leadership roles focused on marketing, training, customer experience, and corporate communications. With a Bachelor's degree in Journalism, Advertising, and Public Relations from the University of Wisconsin-Madison, Rebecca has successfully led major product launches, brand relaunches, and communication strategies throughout their career.

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Timeline

  • Marketing Director Focused On Brand Building, Driving Consideration And Converting Sales

    February, 2022 - present