Dallis Reynolds serves as the Marketing Director at Caster Concepts, where significant contributions include implementing a paradigm shift towards goal alignment and data-driven decision-making while enhancing team accountability through KPIs and benchmarks. Previous roles include SEO | PPC Manager, where Dallis developed impactful email marketing strategies and competitive analysis to boost client visibility, and Digital Marketing Specialist, focusing on automated communications and website optimization. Experience also encompasses marketing coordination and assisting in product listings across various companies, complemented by a Bachelor's degree in Economics and Management from Albion College.
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